Boot Barn Blog

PBR Weekend hit New Mexico full speed this past weekend. Our Store #65 in Albuquerque, NM was proud to host round 1 winner of the Ty Murray Invitational, Robson Palermo in-store signing autographs last Saturday. He is by far one of the most cordial and professional gentleman we’ve ever worked with. Mr. Palermo signed autographs from 12:20pm – 2pm and even offered to stay later to accommodate all of his fans. During the autograph session, we gave away assorted prizes donated by various local businesses like Applebee’s, Gardunos Mexican Restaurant, Starbucks and Subway to name a few. Store #65 was also quite lucky to have Hooter family restaurant cater the event. They were even nice enough to let two of their lovely waitresses stick around and talk with customers.

Boot Barn managers Kyle M and Tom R were lucky enough to work PBR that weekend. The weather took its toll on them,but they were the hit of the concourse. Tom stayed behind the table doing Q&A with customers while Kyle did his best Pat Sajack impersonation spinning the Boot Barn Prize Wheel. There was definitely no shortage of contestants as the 10-15% off coupons were a huge hit. What an event. We can’t wait for the next one.